Reuser Inc. Hones Operation with Colorbiotics

This landscape materials business in Northern California is on a mission to stay ahead of the curve. New regulations, new technology — whatever is coming down the pike, Reuser Inc. builds it into the business plan early. The operation thrives on efficiency, which is why it turned to Colorbiotics for colorant.

What makes the difference?

For Reuser Inc., it’s simple: Colorbiotics’ product consistency and ease of use make it stand out from the others. Reuser Inc. can hit the same numbers every single time because the colorant is always true. It’s also of the highest quality. Retail yards and landscapers value how the color stays on the material. 

The customer service from Colorbiotics helps keep things simple. Reuser Inc. makes a call to order colorant, and it arrives. Sure, that sounds basic, but it’s not that easy with the other manufacturers. Colorbiotics takes the initiative to understand the operation so it can respond to — and anticipate — its needs. 

Operation overview

Reuser Inc. started in 1978, and it currently operates at a 13-acre facility in Cloverdale, California. The business moves about 1,500 tons of landscape materials daily and relies on a fleet of 16 company-owned trucks to deliver the finished product around the San Francisco Bay Area and as far away as Colorado. Solar panels power 80% of the operation, and its indoor facilities enable production all year.

Watch the video above to see the operation in action.